Why Invest in Vuokatti?

Strong Domestic Foundation,
Growing International Appeal

Vuokatti is a well-established domestic tourism brand with a loyal customer base and a reputation for high-quality experiences. The region is now targeting a tenfold increase in international visitors, aiming for 200,000 international overnight stays by 2040 (up from 20,000 currently).

Year-Round Tourism Opportunities

Vuokatti’s ability to attract visitors in every season ensures stable revenue streams. There’s not just one reason to visit Vuokatti—there are countless reasons, year-round. Diverse trail networks, a wide range of indoor and outdoor activities, ski slopes, golf courses, and varied accommodation options create a robust tourism ecosystem.

Why invest in Vuokatti

Year-round tourism demand
Attracts visitors in all seasons with winter sports, summer activities and training facilities.

Ideal climate
Balanced climate with no extreme heat or cold, ensuring comfortable conditions for year-round tourism.

Ready-to-build opportunities
A valid zoning plan in part of Vuokatti allows for immediate development, reducing planning risks and delays.

Proximity to key markets
Easily accessible from major Finnish cities and international markets, with 20 direct charter flights, ensuring strong and growing visitor demand.

Skilled workforce availability
The strong educational presence in Arctic Lakeland Finland supports tourism with a steady supply of trained professionals.

Excellent accessibility

Kajaani Airport is only about a 35-minute drive away and operates direct scheduled and charter flights, making it easy for international and domestic travellers to reach the area. Joint marketing with local travel agencies and tourism operators is highly effective.

Significant
Planned Investments

The Vuokatti Ski Resort vision (published in 2025) outlines opportunities for substantial investments in high-quality accommodations, innovative service concepts, and infrastructure. Plans are underway to build a new railway station at the heart of the resort, enabling future visitors to travel to Vuokatti by train from the south (Joensuu and Helsinki) and the north (Oulu and Lapland). Visitors will step off the train directly onto the slopes and trails — a unique feature in Finland.

Sustainability
as a Driver

Vuokatti has earned the Sustainable Travel Finland (STF) destination-level certification, reflecting the entire region’s strong commitment to environmentally responsible tourism. This aligns with the growing global demand for sustainable travel experiences, enhancing Vuokatti’s appeal to eco-conscious investors.

Economic
Impact

Tourism development in Vuokatti will generate significant employment opportunities, both during construction and in long-term operations, contributing to regional economic growth.